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WebStream Announces New Search Engine Optimization Program

WebStream Internet Solutions (webstream.net) is offering a new improved Search Engine Optimization program that tweaks web sites for increased findability on major search engines. Search Engine Optimization (SEO) is a service that enhances individual pages of a website to conform to search engine rules, thus making them identify a web page as more relevant to certain keywords.

Fort Lauderdale, FL (PRWEB) April 21, 2005 -- WebStream Internet Solutions (http://www.webstream.net) is offering a new improved Search Engine Optimization program that tweaks web sites for increased findability on major search engines. Search Engine Optimization (SEO) is a service that enhances individual pages of a website to conform to search engine rules, thus making them identify a web page as more relevant to certain keywords. With over 8 billion web sites now indexed by Google, it is becoming increasingly difficult to get fair rankings by relying on old school techniques.

The new program allows clients to choose their level of investment, depending on the size of the site and how many key words they want to work with. The service pertains to the top 10 major search engines, covering over 99% of all searches performed today. Although WebStream has been providing similar services for years, the new program takes into consideration the ever changing landscape of the search engine market, relying on ongoing research and retooling throughout the year to keep listings ranked higher. The program covers a minimum of one (1) year of service and provides monthly reporting and statistics so that clients can track results.

“WebStream is excited to be able to extend a program that is scaled for cost and allows for changes throughout the year,” states Kerry Brewer, President and CEO of WebStream. “The more you know and understand about the search engines, the more it becomes clear that this is an entire industry unto its own. Since there are so many sites out there now, along with the constant change in rules, it becomes imperative that a company depending on the web for any part of its revenue or traffic understands the changes involved to increase its findability. Many of the old tips and tricks simply do not work anymore and can actually get a site penalized, or even dropped from certain listings”.

Founded in 1997 with headquarters in Fort Lauderdale, WebStream Internet Solutions is one of the oldest and largest Web hosting companies and a leading provider of comprehensive business Internet services, with an emphasis on serving the business-to-business market in more than 200 countries and every U.S. state. WebStream offers a wide range of Internet solutions, including high-speed web hosting, managed servers, e-commerce solutions, web design/programming services, web casting, search engine optimization and consultation services.

Additional information on Search Engine Optimization can be found at http://www.webstream.net, or by calling toll free, 1-888-932-2333, or by emailing e-mail protected from spam bots.

incuBeta Launches the World's First Dedicated Shoe Search Engine

incuBeta has just launched ThatShoe.com , the world's first vertical shoe search engine.

ThatShoe.com utilizes product catalog information from seventeen large merchants, including eBay, Amazon and Zappos.com. Currently in beta testing, ThatShoe.com offers a selection of hundreds of thousands of shoes. The merchant base will be further expanded over the next few months.

Says incuBeta's Chief Strategy Officer, Vinny Lingham: "We created a one-stop-shop for consumers looking for shoes. It is quick and easy to use, unlike clicking through directories or mostly irrelevant search results. The quality of results is based solely on the merchants' ability to provide quality data feeds."

Asked whether he would consider merchants who approach ThatShoe.com for inclusion, he said: "Of course. We'll consider all online and offline merchants who approach us, but ThatShoe.com will only include reliable merchants who are able to fulfill our users' requirements."

incuBeta sees much potential in vertical search engines. The shoe category is a prime online opportunity with huge potential for growth. Research publications by eMarketer http://www.emarketer.com/Article.aspx?1003283 and JupiterResearch http://www.jupiterresearch.com/bin/item.pl/research:vision/1091/id=96071/, amongst others, point to the potential of vertical search engines, with retail expected to be a major component of the vertical search market. To quote David Hills , CE of LookSmart, "(t)here are times when you are looking for something … and, from an efficiency standpoint, a vertical search engine may help you find what is essential to you." (In:San Francisco Chronicle)

incuBeta is a Business Day Technology Top 100 company and winner of the Commission Junction Horizon Award for Innovation in the USA .

Contact: Vinny Lingham at vinny.l @ incubeta . com or +27 21 417 1363

This work is licensed under a Creative Commons License.

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