Home
About BFSEL
Advertising
BFSEL Blog
Contact Us
Competitors
Download All Files
FAQ
Hand Submissions
Help Us
How to use our
  HTML List
  Excel List
  dBASE List
  ASCII List
  SSI List
  PDF List
  MS Word List
List Key Codes
List Partners
Industry News
Search Engines
Search Rankings
SEO
New SE and DIR

Free/low cost Hand Submissions - 522 directories and search engines

SBC SMARTpages.com'R' and YellowPages.com Introduce Search Engine Advertising Powered by TrafficLeader Express

PASADENA, Calif. --(Business Wire)-- April 28, 2005 -- Local Advertisers Can Purchase Guaranteed Clicks on Popular Search Engines with a One-Stop, Full-Service Solution

Advertisers want traffic. A new product offering from SBC SMARTpages.com and YellowPages.com delivers it.

YellowPages.com LLC, a joint venture of SBC Communications Inc (NYSE: SBC) and BellSouth Corp. (NYSE: BLS), has contracted with TrafficLeader, a subsidiary of Marchex (NASDAQ: MCHX) to launch an advertising package designed to simplify search engine marketing for local advertisers.

The new search engine product eliminates the need for businesses to learn and navigate multiple search engines, search methods and submission standards to advertise strategically on the Internet. It also reduces risk by enabling advertisers to purchase a specified number of clicks for a flat fee.

This full-service package is being sold by SBC Yellow Pages as a SMARTpages.com bundle (SBC Search Engine Solutions) and by YellowPages.com (YPclicks!). The search engine product offering is modeled after BellSouth's successful Real Search Engine Solutions product also powered by TrafficLeader Express.

"Research shows that up to 30 percent of consumer searches online are for local information," said Myles Midgley, Executive Director-Internet Yellow Pages operations for SBC Directory Operations. "We're experts in connecting local buyers with sellers, and we're continually evolving our product offering to make sure we have the most complete solution available. Our new advertising package does just that. When businesses combine Search Engine Solutions with their current SMARTpages.com advertising, they can reach more customers who make purchasing decisions - no matter where they are searching online."

"Search Engine Solutions and YPclicks! are wonderful examples of how the partnership between SBC and BellSouth is enabling us to build a premier Internet Yellow Pages presence and offering for local businesses," said Charles Stubbs, CEO & President of YellowPages.com LLC. "By introducing a common product across three companies, we are able to offer local businesses the direct benefit of this partnership and future value that we will be providing all advertisers as we move towards a single site and single platform."

"TrafficLeader Express provides BellSouth RealPages.com, and now SBC SMARTpages.com and YellowPages.com with the ability to offer local advertisers a unique combination of search engine services that can effectively complement existing marketing programs," said John Keister, Marchex President and Chief Operating Officer. "The platform makes it easy for advertisers to leverage the benefits of search engine marketing across a wide base of distribution."

Once an advertiser signs up, keywords and phrases are submitted to a network of search engines to index the advertiser with a description of its business specialty. At this point the search distribution for the advertiser can be selected - based on criteria that may include business name, category and geography.

Advertisers have a wide selection of options through a network of many of the Internet's most popular search engines. SBC SMARTpages.com offers five advertising packages and YellowPages.com offers four packages. The packages are based on the desired volume of clicks. The advertiser indicates the number of clicks it wants to receive. If the "guaranteed" clicks are not received during the regular contract term, the advertiser's contract is extended.

"With our search engine product, we've removed the risk and complexity for the advertiser. The fee is flat and the advertiser is assured of the exposure to consumers," said Midgley. "This offering is a perfect complement to traditional Yellow Pages advertising and demonstrates how both print and online Yellow Pages are a perfect link between buyer and seller."

YellowPages.com LLC, a joint venture between SBC Directory Operations and BellSouth Advertising and Publishing Company, operates three leading Internet Yellow Pages sites - SMARTpages.com, RealPages.com and YellowPages.com. Combined, the three sites receive more than 50 million monthly consumer business searches. In late 2005, the three sites will merge to form one site at the URL www.yellowpages.com. SMARTpages.com local advertising is sold by SBC Yellow Pages. RealPages.com local advertising is sold by BellSouth Advertising and Publishing Company.

Answer the Phone: Your Identity is on the Line

Beverly Hills, CA -- (ArriveNet - May 06, 2005) -- There hasn't been much good news in the battle against identity theft lately, with fraudsters staying one step ahead of the game. But don't panic, our old friend the telephone has come to the rescue.

We're all aware of the problem of identity theft, but did you know that your local pizza chain has had a solution for years? You recognize it as the system that prevents little Johnny from having twenty pizzas delivered to your door at midnight: the pizza chain calls you immediately after the order is placed to verify the validity of the order. Because little Johnny is afraid to be caught, he'll think twice about causing this pizza-related havoc.

TeleSign's patent-pending verification system has transferred this pizza concept to the high-tech world. It works like this: after filling out a form on a website, the user is prompted to enter his phone number. A robotic system then places a call to that number and speaks aloud a unique three digit code. Once that code is entered into the website, the authentication is complete. This system can be implemented at any point on a website: at registration, purchase, a specific time interval, or at the request of a user.

Email verification is the current standard for user authentication, but email may end up filtered, junked, bulked, or trashed. Because of spam, viruses, and phishing, email filtering has become so aggressive that even legitimate emails don't reach the inbox. But a telephone call cannot be stopped, making this the perfect time for the introduction of TeleSign’s solution.

The future of ecommerce is threatened by rampant fraud and lack of trust. TeleSign will force anonymous users to expose their faces by revealing their working phone numbers.

To try an interactive demo, visit (http://www.telesign.com/demo2/demo.asp) and have your phone ready.

For more information about TeleSign’s products and services, visit (http://www.telesign.com/demo2/) or email press2@telesign.com.

About TeleSign Corp.
TeleSign is a leader in innovative internet security solutions and provider of intelligent telephone-based verification solutions for any entity conducting business online where trust is essential and where fraud is a concern. TeleSign’s patent-pending Verification System provides a critical layer of security for the e-commerce world and is a proven deterrent against ill-intentioned web users. The company’s first product, the TeleSign Verification System, blends the latest internet, security and telephony technologies into a powerful new tool to combat fraud and enhance trust in e-business.

TeleSign Corp. seeks to provide simplified solutions for any company conducting business online where trust is essential and where fraud is a concern. TeleSign’s patent-pending Verification System provides a critical layer of security for the e-commerce world and is a proven deterrent against ill-intentioned web users. TeleSign’s Verification System is able to legitimize a web user’s claimed identification at a miniscule cost and with little inconvenience to all parties involved.

TeleSign’s Verification System is based upon the premise that ill-intentioned web users hesitate to disclose their working phone numbers. By placing a computer-generated telephone call coupled with a unique security code, we insist that a web user provide a legitimate telephone number or be rooted out. The company’s first product, the TeleSign Verification System, blends the latest internet, security and telephony technologies into a powerful new tool to combat fraud in e-commerce.

Visit http://www.telesign.com/demo2/ or call 310-276-5900 for more information.

TeleSign Corporation
Contact: Sam Gonen
Telephone: (310) 276-7843
Email: press2@telesign.com

This work is licensed under a Creative Commons License.

Best Free Search Engine List
7141 Oak Pointe Curve
Minneapolis MN 55438
952-943-0170
webmaster1 at this domain

Please support all search engines and directories to keep free search free.